Wednesday, 4 June 2008

National Microchipping Month: have you microchipped your pet yet?

One in three lost dog reunions happens thanks to microchips.

In a call-to-action marking the beginning of National Microchipping Month (June 1-30), Dogs Trust is urging those owners who have not microchipped their dog to make it their number one priority.

A tiny chip coded with a unique reference number is implanted via injection just under the skin between the shoulder blades. A hand-held scanner held over the area can identify the number which corresponds to a database of owner contact details.

As painless and brief as a normal jab, this procedure now accounts for 32% of dogs being reunited with their owners, a massive rise from 7% in 1999. Microchipping overtook the ID disc in effectiveness five years ago!*

This only represents a proportion of the lost dogs that were returned home, and does not reflect the overall numbers of strays in the UK. According to the last survey the total number has, sadly, increased.

Dogs Trust Chief Executive Clarissa Baldwin comments:

“Of the hundreds of stray dogs that come to our centres, it is heartbreaking to think that many once had loving homes.

“More and more dog owners are aware that microchipping is the most effective and proactive means of ensuring a lost pooch will be returned.

“If you haven’t had your pet microchipped, make this the month to do it. Dogs go missing all the time, for all sorts of reasons, and microchipping is by far the best precaution you can take to ensure your furry friend doesn’t end up on the streets, or even being put to sleep.

Owners can expect to pay £20-£30 for microchipping at their local vets’ or £10 at our 17 Dogs Trust Rehoming Centres. You can find your nearest Centre by calling us on 020 8837 0006 or visiting

All dogs adopted from our Centres are microchipped, neutered, vaccinated and health-checked before being released to their new owners.

*Please note that a collar and ID tag are required for dogs out in public under UK law.
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